ABOUT US

ŠARM GROUP was founded in 1982 and as an innovative company that always looks to the future it is synonymous of successful business.

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1928 year

Beauty

Back in 1982, Olga Nikčević started the first beauty center in Montenegro, which under her leadership set new standards and grew into one of the most recognized and respected companies in this field.

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Academy

The first private school for aesthetics, cosmetics and Spa & Wellness. For more than 23 years the main goal of the ŠARM Academy has been to train students for integration into the professional world.

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SPA

ŠARM GROUP established a cooperation with world's leading companies that furnished spa centers in the most luxury hotels worldwide like St. Regis, Ritz Carlton, One & Only, Marriott, Hyatt, Swissotel, Movenpick, Intercontinental, Rixos, Sheraton and others.

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SPA

Shop

Enjoy a perfectly created online shopping experience with us, our products are just a click away from you.

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Contract

ŠARM GROUP established a cooperation with world's leading companies that furnished most luxury hotels and projects worldwide like St. Regis, Ritz Carlton, One & Only, Marriott, Hyatt, Swissotel, Movenpick, Intercontinental, Rixos, Sheraton and others.

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Buildings

Partners

Building partner relations with foreign companies is how ŠARM GROUP came to be the leading company today in fields where operate.

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Highway loop